What the hell were they thinking?
My instant judgment on this billboard was: “What the hell were they thinking when they made this billboard!”
I didn’t think they were even serious about the billboard, at first, until I saw the company who is putting the sign out there. Then that changed my whole thought about the billboard.
My position on this billboard is that it should not be put out in public the way they are putting it out there. Even though it’s trying to get them business, it still seems like they’re promoting death and people should text and drive.